Bing Ads starts testing app install ads in the US

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The ads are available for iOS and Android apps. Bing Ads has propelled a test for app install ads in the US. The search ads interface straightforwardly to an app’s download page on either Apple’s App Store or Google Play, store contingent upon the gadget the client is on. Amid the pilot, app install ads […]

Boost your conversion rate by 45% today… no, really!

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Proper conversion tracking in your AdWords accounts can provide better and more helpful insights for optimizing your campaigns. The objective of any great advertising campaign is conversions — or even better, deals. Yes, key execution pointers (KPIs) like rankings and movement can help you make sense of regardless of whether your campaigns are on track, […]

See how Google is showing even more Shopping Ads on desktop this season

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On product queries, product listing ads are dominating over text ads. As product listing ads keep on resonating with customers and drive clicks for sponsors, Google has explored different avenues regarding showing a greater amount of them on the page throughout the years. As we head into Holiday Season 2016, Google is keeping on tightening […]

Google publishes best practices for search engine-friendly Progressive Web Apps (PWAs)

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Google publishes their first recommendations for making PWAs indexable in Google. Tom Greenaway, an engineer advocate at Google, distributed on the Google Webmaster Blog their first best practices and suggestions for how to get your Progressive Web Apps (PWAs) listed and found, and conceivably positioned, in the Google search comes about. Dynamic Web Apps (PWAs) […]

Are you optimizing your off-site content?

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You have a well-optimized website. Great. Now what? Learn the importance of off-site optimization and how to get started & track performance. Today, we need to examine how to enhance the discoverability of your off-site content in search, so it can be found in any case. At the point when advertisers consider SEO, their underlying […]

Google retiring Map Maker to speed up the Maps editing process

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Company says that the new approach, using the Google Maps app and Search, will expedite publication of changes and additions. Google has chosen to resign Map Maker. The organization is uniting map editing in the Google Maps application and through Google Search. Google My Business insiders like Mike Blumenthal and Joy Hawkins were told of […]

9 hard truths about links

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Link building is difficult, and there are no risk-free, fool-proof tactics within this discipline. Incalculable articles about links are composed each day. A large number of them are fabulous, loaded with some okay tips to help you do well. Some of them are terrible, loaded with awful guidance. Nonetheless, the greatest thing that bugs me about […]

Google to add presidential, senatorial & congressional election results directly in search

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YouTube will also air live coverage of the elections starting at 7:00 p.m. ET on November 8.  In addition to posting an Election Day update doodle and presenting an intelligent apparatus that helps voters find surveying areas, Google will deliver continuous election results directly in search after the surveys close tomorrow. “Beginning when the surveys […]

Carousels of Google Shopping ads spotted on YouTube

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Testing an expansion of Shopping Ads on YouTube. Google started incorporating Shopping Campaign ads into YouTube in May 2015 — first for brands and retailers to demonstrate their own ads close by their recordings with TrueView for Shopping, and after that opening up to all sponsors as a feature of the Search Partners coordinate with […]